VIP Tanning 39 Clifton Road, Rugby CV21 3PY ★★★★★ 4.9 · 56 Google reviews 01788 842360

UV tanning

Making it last

Two people can have identical sessions and one keeps the result twice as long. The difference is almost never the bed.

Why a tan fades at all

Colour develops in the outer layer of the skin, and that layer is continuously shed and replaced — roughly every few weeks, though it varies by person, age and season. Your tan is not being removed; it is being carried away on skin that was always going to go. Everything below is about slowing that down and keeping the surface even while it happens.

Which is why the biggest single factor is hydration. Dry skin sheds faster, and it takes your colour with it.

The one habit that matters most

Moisturise daily, generously, whether or not you tanned that day. Not on session days. Every day. If you take one thing from this page, take that one — it is cheaper than a session and it does more for how long colour lasts than anything else on this list.

A tan extender does the same job with a little added colour to even things out as the skin renews. It is the category people most often skip and the one that most changes the answer — see lotions and aftercare.

Exfoliating: timing is everything

People hear "exfoliating removes your tan" and stop entirely, which makes things worse. A gentle scrub the day before a session clears the skin that was about to shed anyway, so colour develops on a surface that will stay put. Scrubbing hard after a session takes off the colour you just paid for. Same action, opposite result, and the difference is when.

Showering and bathing

  • Leave a gap after a session if you have used an accelerator or anything with DHA — give it time to work rather than rinsing it off.
  • Cooler and shorter beats hot and long. Very hot water is drying, and dry skin is the whole problem.
  • Pat dry rather than rub. A towel is an exfoliant if you use it like one.
  • Watch the chlorine. Pool water is drying and mildly bleaching. Rinse and moisturise afterwards.

What makes colour look patchy rather than faded

Fading is even; patchiness has a cause. Usually one of three:

  1. Dry areas. Knees, elbows, ankles and feet hold colour badly. Moisturise them specifically, not just generally.
  2. Pressure points. On a lay-down bed, the skin resting against the acrylic gets less exposure. A stand-up booth avoids this — see the equipment.
  3. Changing what you wear. The commonest cause of all, and entirely avoidable — see what to wear.

A realistic expectation

A tan is a maintenance result, not a permanent one. Kept up with regular sessions and daily moisturising it holds; left alone it fades, and it is meant to. Anyone promising otherwise is selling you something. How long it lasts varies considerably between individuals.


General information, not medical advice.

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